AMP

Teads brings AMP’d mobile video inventory to premium publishers

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Editor’s note: The following was originally posted on Teads’ Blog by Eric Shih, Global Senior Vice President of Business Development Video has more power to engage, educate, and entertain than any other medium. But it needs to be done right, especially when used as an advertising tool. A successful video ad brings the needs of the user, brand, and […] Read more

AMP Roadmap Update for Mid-Q4 2016

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We’ve just published updates to the AMP Roadmap.You can find it on the AMP Project website, and read a summary across the focus areas below. Format We recently launched form support with <amp-form>. With this feature you can now implement a product color picker on an e-commerce detail page, an email field to capture newsletter […] Read more

Forms now supported in AMP

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We’ve just launched support for forms in AMP HTML. With the “amp-form” extension, the <form> element and its related elements like <input> can be used to build forms within AMP documents. This enables building experiences ranging from a product color picker on an e-commerce detail page to an email field to capture newsletter signups to an […] Read more

Do more with ads on AMP

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Over a year has passed since the AMP Project first launched with the vision of making mobile web experiences faster and better for everybody. From the very beginning, we’ve maintained that the AMP project would support publishers’ existing business models while creating new monetization opportunities. With regards to advertising, this meant giving publishers the flexibility […] Read more

AMP: A year in review

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A lot can happen in a year when people unite around a common cause.  In the case of the open source Accelerated Mobile Pages Project, that means improving the mobile web for everyone. That’s a tall order in a world dominated by nearly 7 billion small screens, but as we celebrate the first anniversary of […] Read more

A Faster Mobile Web: WordPress.com Updates for Accelerated Mobile Pages

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Editor’s note: The following was originally posted on the WordPress Blog by Allan Cole, Theme Imagineer, Automattic Google has brought the ultra-fast AMP pages to its search results — and WordPress.com users will be ready. Earlier this year we were proud to announce that WordPress.com users’s sites would automatically support Accelerated Mobile Pages (AMP) — a new open-source projectspearheaded […] Read more

AMP Roadmap Update for End-Q3 2016

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We’ve updated the AMP Roadmap to give you a clear idea of where AMP’s larger projects stand today. Below is a summary across the focus areas: Format The past quarter has ushered in support for several new use cases in AMP. Now you can publish live-updating live blogs with <amp-live-list>. We’ve also improved the user […] Read more

Multi-size ad request support in AMP

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The AMP project has always always strived to help publishers monetize the content they publish to AMP pages as effectively as possible. That means helping publishers capture the most advertiser demand possible for each ad slot on their pages. One way we’re enabling publishers to do this is by allowing ad slots on AMP pages […] Read more

Experience the Lightning Bolt

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Editor’s note: The following was originally posted on eBay’s Blog by Senthil Padmanabhan, Principal Engineer.  eBay continues to leverage AMP technology to accelerate and improve mobile experiences. Three months back we announced how we are transforming the shopping experience at eBay, enabling our users to browse with style and speed. Our goal was to provide an engaging experience not only […] Read more

Shopify Merchants Will Soon Get AMP’d

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Editor’s note: The following was originally posted on Shopify’s Blog by Haani Bokhari, Front End Developer. Read below to learn how Shopify is using AMP. Today we’re excited to share our involvement with the AMP Project. Life happens on mobile. (In fact, there are over seven billion small screens now!) We’re not only comfortable with shopping online, but increasingly […] Read more