Publishers and creators of all sizes are increasingly adopting Web Stories to create compelling, narrative experiences for users. A key ask from partners has been easy and effective monetization for the growing content format. Until now, the primary ways publishers have monetized their Web Stories has been direct sold ads and affiliate links. Google is […] Read more
Category: Stories
Google launches a new home for Web Stories on Discover
Today Google announced that it will be bringing Web Stories to Discover, part of the Google app on Android and iOS. The Stories carousel, now available in the United States, India and Brazil at the top of Discover, helps users find some of the best visual content from around the web. You can read the […] Read more
USA TODAY creates highly visual experiences to engage audiences with Web Stories
Editor’s note: We’re running a series of blogposts on Web Stories, a content format that lets publishers and other content creators easily produce fast-loading, full-screen experiences that bring together visual narratives, engaging animations, and tappable interactions that entirely belong to them. In this edition, Alexandra Ptachick, Audience Editor of Emerging Platforms at USA TODAY, talks […] Read more
Accessibility in Web Stories
Web Stories are a new, exciting medium for storytelling on the web. We strongly believe that it is important that everyone is able to enjoy Stories. By virtue of being built on AMP and core web technologies, Web Stories already come equipped with high quality support for many useful accessibility features. Our goal is to […] Read more
VICE Web Stories engage readers with a range of lifestyle content
Editor’s note: We’re running a series of blogposts on Web Stories, a content format that lets publishers and other content creators easily produce fast-loading, full-screen experiences that bring together visual narratives, engaging animations, and tappable interactions that entirely belong to them. For this edition, we chatted with VICE Digital’s Senior Director of Innovation Sarah Singer […] Read more
Forbes serves up shots of rich, visual content with Web Stories
Editor’s note: We’re starting a series of blogposts on Web Stories, a content format that lets publishers and other content creators easily produce fast-loading, full-screen experiences that bring together visual narratives, engaging animations, and tappable interactions that belong entirely to them. For this first entry of the series, we sat down with Forbes Design Director […] Read more
Web Stories, powered by AMP
In the two years since the AMP project brought the story format to the web, we have seen many publishers adopt the format to tell compelling, visually-rich stories. From VICE’s story on the Isle of Dogs to Globo’s coverage of cars of the future, the rich, full screen, tappable story experience continues to resonate with […] Read more
SEO for Web Stories
Web Stories are a new, exciting medium for storytelling on the web powered by AMP. The format is based on the same concept as familiar Stories features in popular social networking apps but intended for more general purpose content from “how to apply lip gloss the right way” to a “travel guide through the Himalayas”. […] Read more
How The United Nations Development Programme Engages Audiences With AMP Stories And MakeStories
Editor’s Note: The following guest post was written by Pratik Ghela, Product Manager – MakeStories. Visual storytelling helps businesses and organizations engage their audiences in immersive content experiences. And putting together compelling online and mobile stories doesn’t have to be difficult. That’s why we created MakeStories, an online drag/drop building tool for AMP Stories. We […] Read more
Users Prefer Tappable Stories On The Mobile Web
Tappable stories have become a major part of the way consumers engage with content — in fact, 60% of weekly mobile content users now consume tappable stories daily on social media. What are tappable stories? They are interactive experiences on mobile devices that allow users to interact with full-screen visuals like images, videos, and text. […] Read more